Nutrition For Industry Professionals and Entrepreneurs

Synonyms: 
nutrition-industry-professionals-and-entrepreneurs

Nutrition and Innovation

Have you ever thought: “This would is a great idea for a new nutrition product or service?” but didn’t get very far in pitching the idea to others? In this class you will develop skills for identifying and advocating solutions to important consumer needs through case studies, team discussions, and real-life assignments.  You’ll gain experience cultivating an innovator's mindset in order to effectively understand real consumer needs, identify, improve and prioritize solutions, and take your idea pitching skills to a new level.

Nutrition and Innovation

Have you ever thought: “This would is a great idea for a new nutrition product or service?” but didn’t get very far in pitching the idea to others? In this class you will develop skills for identifying and advocating solutions to important consumer needs through case studies, team discussions, and real-life assignments.  You’ll gain experience cultivating an innovator's mindset in order to effectively understand real consumer needs, identify, improve and prioritize solutions, and take your idea pitching skills to a new level.

Ashley Desrosiers

Ashley is a vice president at FoodMinds, a division of PadillaCRT. FoodMinds provides consulting and communications services specializing in harnessing science, public affairs, food values and communications to meet business and public health objectives.

She joined FoodMinds after spending more than six years in the Public Relations/Social Influence practice at MullenLowe where she established the nutrition communications capability after being the first registered dietitian brought on staff at the agency.

Rachel Cheatham

Rachel Cheatham, PhD, is an Adjunct Assistant Professor at the Tufts Friedman School of Nutrition Science and Policy.  She is Founder & CEO of Foodscape Group, a nutrition strategy consultancy designed to help businesses develop and market healthier foods based on global wellness trends and insights. She has been a commercial television producer, Director at the International Food Information Council, and Senior Vice President at Weber Shandwick, a global public relations firm.

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